Cryptocurrency and Its Role in Portfolio Diversification

Cryptocurrency and Its Role in Portfolio Diversification

Mr. Shaik Shareef1, Dr.Paparao Maddala2, Gugulothu Sravanthi3, Mohammad Abdul Suboor4.

1Assistant Professor of Dept of MBA, Sree Vahini Institute of Science and Technology (Autonomous), Tiruvuru - AP-521235.

 E-Mail:  Shareef5789@gmail.com

2Professor and HoD of Dept of MBA, Sree Vahini Institute of Science and Technology (Autonomous), Tiruvuru- AP -521235.

3 Gugulothu Sravanthi, 23MG1E0007, Student of Sree Vahini Institute of Science and Technology (Autonomous), Tiruvuru. Andhra Pradesh (AP) – 521235

4 Mohammad Abdul Suboor, 23MG1E0043, Student of  Sree Vahini Institute of Science and Technology (Autonomous) Tiruvuru .AP -521235

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Purpose: This study aimed to investigate the role of cryptocurrency in portfolio diversification.

Methodology:The study utilized a desktop research methodology, which involves gathering secondary data without the need for fieldwork. Desk research primarily focuses on collecting data from existing sources, making it a cost-effective approach compared to field research, as the main expenses involve the researcher's time, phone charges, and access to directories. For this study, the researchers relied on previously published studies, reports, and statistics, which were readily available through online journals and library resources.