ISSUES AND CHALLENGES FACED BY SMALL ENTREPRENEURS DUE TO LOCK DOWN IN COIMBATORE CITY

Entrepreneurship is also one of the important branch in management science. In the study of entrepreneurship, this is the thoughtful development of the start-up process. The state’s economic growth process is being kicked off by entrepreneurship. The primary mechanism for business and economic development is trade and entrepreneurship. Entrepreneurship is the process of taking the initiative to create a business that involves both production and consumption. Both primary and secondary data were employed in this study’s analysis. Data was gathered from the respondents and given to the 125 entrepreneurs who made up the sample. The ability of small businesses to create jobs for every dollar invested in them is their best advantage. These modest firms offer employment opportunities to those who are idle for a certain time of the year. This contributes to improving India’s reputation.