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ArticlePeer ReviewedOpen AccessPlagiarism Passed
Paper ID:10.55041/IJSREM25675

A COMPARATIVE STUDY: AMAZON V/S FLIPKART

Stream/Area:

-

Subject:

-

Paper ID:

10.55041/IJSREM25675

Volume:

7 |

9 |

Sep 2023

Pages:

Publication Frequency:

Monthly (12 issues per year)

DOI
Digital Object Identifier
Not assigned

License:International Journal of Scientific Research in Engineering and Management follows the Creative Commons Attribution 4.0 (CC BY 4.0) License, allowing free use and distribution with proper attribution.

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Authors

MJ

Mr.Dheeraj J

MSK

Ms. S Kavitha

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Abstract

Internet has become powerful and basic tool for every person’s need and the way people work by integrating various online management tools using internet, online shopping has made it easy for everyone with their product variations and simple way to buy things. An attempt has been made critically to examine and compare various aspects such as customer satisfaction, product range, user experiences, market share, customer service and many more of two big E-tailors i.e. Flipkart and Amazon. Amazon is a global e-commerce and technology conglomerate founded by Jeff Bezos in 1994. It started as an online bookstore and has since evolved into one of the world’s largest online retailers. On the other hand Flipkart is a prominent Indian e-commerce company founded by Sachin Bansal and Binny Bansal in 2007. Initially an online bookstore, it has grown to become a comprehensive online marketplace offering a wide array of products. Both these big players have made their own mark in India, but who is going to be ultimate winner? or be the top one, is going to be “A COMPARATIVE STUDY ON AMAZON AND FLIPKART” which delivers the information about the different strategies that helped the company to be successful in e-commerce market.

KEYWORDS

Product Authenticity Customer Service Consumer Attitude Consumer Perception.

Cite This Article

Mr.Dheeraj J, Ms. S Kavitha, "A COMPARATIVE STUDY: AMAZON V/S FLIPKART," International Journal of Scientific Research in Engineering and Management, vol. 7, no. 9, Sep 2023. https://doi.org/10.55041/IJSREM25675

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Publication Date

9/13/2023

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Double-Blind Peer Review

Review Rounds: 2

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The authors declare no conflict of interest related to this research work.

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