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ArticlePeer ReviewedOpen AccessPlagiarism Passed
Paper ID:IJSREM48911

A Comparative Study of Online Food Delivery Trends Among Different Platforms in India: Focus on Swiggy and Zomato

Stream/Area:

-

Subject:

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Paper ID:

IJSREM48911

Volume:

9 |

5 |

May 2025

Pages:

Publication Frequency:

Monthly (12 issues per year)

DOI
Digital Object Identifier
10.55041/IJSREM48911

License:International Journal of Scientific Research in Engineering and Management follows the Creative Commons Attribution 4.0 (CC BY 4.0) License, allowing free use and distribution with proper attribution.

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Authors

PS

Poonam Sharma

DAC

Dr. Abhijeet Chatterjee

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Abstract

This research examines consumer preferences and usage patterns across major food delivery platforms in India, with particular emphasis on Swiggy and Zomato. Through primary data collected from 228 respondents regarding Indore city, the study analyzes key factors influencing platform selection, ordering frequency, expenditure patterns, and customer satisfaction metrics. The findings reveal significant differences in platform usage based on demographic factors, geographical locations, and specific service attributes. This research contributes to understanding the rapidly evolving online food delivery ecosystem in India and provides strategic insights for industry stakeholders seeking to enhance service delivery and customer experience.

KEYWORDS

Online food delivery Swiggy Zomato consumer preferences India e-commerce platform comparison

Cite This Article

Poonam Sharma, Dr. Abhijeet Chatterjee, "A Comparative Study of Online Food Delivery Trends Among Different Platforms in India: Focus on Swiggy and Zomato," International Journal of Scientific Research in Engineering and Management, vol. 9, no. 5, May 2025. https://doi.org/10.55041/IJSREM48911

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Publication Date

5/27/2025

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Double-Blind Peer Review

Review Rounds: 2

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The authors declare no conflict of interest related to this research work.

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