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Stream/Area:
-
Subject:
-
Paper ID:
10.55041/IJSREM26940
Volume:
7 |
11 |
Nov 2023
Pages:
Publication Frequency:
Monthly (12 issues per year)
License:International Journal of Scientific Research in Engineering and Management follows the Creative Commons Attribution 4.0 (CC BY 4.0) License, allowing free use and distribution with proper attribution.
This research digs into the advertising and promotional techniques used by Chandrika Soap and Ayurvedic firm, with the goal of elucidating the intricate ways by which the firm efficiently reaches its target audience and maintains its market position. The use of Ayurvedic concepts into their goods adds an intriguing dimension to their marketing strategy. The study investigates how Chandrika Soap distinguishes itself in a market filled with consumer products through its distinctive advertising strategies.
KEYWORDS
Publication Date
11/23/2023
Peer Review Type
Double-Blind Peer Review
Review Rounds: 2
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Conflict of Interest
The authors declare no conflict of interest related to this research work.
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