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ArticlePeer ReviewedOpen AccessPlagiarism Passed
Paper ID:10.55041/IJSREM26936

A STUDY ON BRAND AWARENESS AND BRAND PERCEPTION OF BISLERI INTERNATIONAL PRIVATE LIMITED DEVANAHALLI

Stream/Area:

-

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Paper ID:

10.55041/IJSREM26936

Volume:

7 |

11 |

Nov 2023

Pages:

Publication Frequency:

Monthly (12 issues per year)

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License:International Journal of Scientific Research in Engineering and Management follows the Creative Commons Attribution 4.0 (CC BY 4.0) License, allowing free use and distribution with proper attribution.

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Authors

DNG

Dr. Naveen G

MMUJS

Mr. Mohammed Umar J S

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Abstract

The study examines factors influencing brand awareness and perception, including marketing strategies, product quality, and consumer experiences. The findings of this study provide valuable insights into the effectiveness of Bisleri’s branding efforts and its position within the competitive market. This research contributes to a deeper understanding of how brand awareness and perception impact consumer behaviour and preferences, which can guide strategic decisions for the company’s future growth and success.

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Cite This Article

Dr. Naveen G, Mr. Mohammed Umar J S, "A STUDY ON BRAND AWARENESS AND BRAND PERCEPTION OF BISLERI INTERNATIONAL PRIVATE LIMITED DEVANAHALLI," International Journal of Scientific Research in Engineering and Management, vol. 7, no. 11, Nov 2023. https://doi.org/10.55041/IJSREM26936

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Publication Date

11/23/2023

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The authors declare no conflict of interest related to this research work.

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