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Stream/Area:
-
Subject:
-
Paper ID:
10.55041/IJSREM26934
Volume:
7 |
11 |
Nov 2023
Pages:
Publication Frequency:
Monthly (12 issues per year)
License:International Journal of Scientific Research in Engineering and Management follows the Creative Commons Attribution 4.0 (CC BY 4.0) License, allowing free use and distribution with proper attribution.
In the fiercely competitive environment of today’s business world, building and maintaining strong brand recognition has become essential for businesses hoping to see long-term success and development. This study explores the complex relationship that exists between brand recognition and customer satisfaction in order to determine how closely these two important factors are related to one another and how they affect an organization’s performance as a whole.
KEYWORDS
Publication Date
11/23/2023
Peer Review Type
Double-Blind Peer Review
Review Rounds: 2
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Conflict of Interest
The authors declare no conflict of interest related to this research work.
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No funding information available for this research.
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