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Stream/Area:
-
Subject:
-
Paper ID:
IJSREM19237
Volume:
7 |
4 |
Apr 2023
Pages:
Publication Frequency:
Monthly (12 issues per year)
License:International Journal of Scientific Research in Engineering and Management follows the Creative Commons Attribution 4.0 (CC BY 4.0) License, allowing free use and distribution with proper attribution.
Healthy living is first concern of present’s society. All the people, whether youthful or old like health drinks. These drinks are traditionally consumed as milk subs and also available in mixed with water and retailed as nutritional drinks mostly consumed by the old, the youthful and the sick persons. This study is chiefly dealt with the perception of the consumers buying health drinks. This study would bring to light which brand of health drink is mainly liked by the consumers and why they choose a particular health drink. The study used both the primary and secondary data.
KEYWORDS
Publication Date
4/20/2023
Peer Review Type
Double-Blind Peer Review
Review Rounds: 2
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Conflict of Interest
The authors declare no conflict of interest related to this research work.
Funding Information
No funding information available for this research.
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