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ArticlePeer ReviewedOpen AccessPlagiarism Passed
Paper ID:10.55041/IJSREM26939

A STUDY ON CUSTOMER BUYING BEHAVIOUR AND PATTERN AT ARVIND LIMITED, ELECTRONIC CITY, BANGALORE

Stream/Area:

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Paper ID:

10.55041/IJSREM26939

Volume:

7 |

11 |

Nov 2023

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Monthly (12 issues per year)

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License:International Journal of Scientific Research in Engineering and Management follows the Creative Commons Attribution 4.0 (CC BY 4.0) License, allowing free use and distribution with proper attribution.

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Authors

DNG

Dr. Naveen G

MCC

Mr. Chandrashekar C

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Abstract

Businesses that want to succeed in the cutthroat environment of today’s market must fully comprehend the buying habits and patterns of their customers. This research examines the fundamental patterns that determine customers’ purchasing behaviors and dives into the complex dynamics that affect those decisions. This research examines a variety of elements, including demographics, psychological triggers, socioeconomic impacts, and the function of digital platforms, using a combination of qualitative and quantitative research approaches.

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Cite This Article

Dr. Naveen G, Mr. Chandrashekar C, "A STUDY ON CUSTOMER BUYING BEHAVIOUR AND PATTERN AT ARVIND LIMITED, ELECTRONIC CITY, BANGALORE," International Journal of Scientific Research in Engineering and Management, vol. 7, no. 11, Nov 2023. https://doi.org/10.55041/IJSREM26939

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11/23/2023

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The authors declare no conflict of interest related to this research work.

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