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ArticlePeer ReviewedOpen AccessPlagiarism Passed
Paper ID:IJSREM21141

A STUDY ON CUSTOMER SATISFICATION TOWARDS ULTRATECH CEMENT LIMITED REFERENCE TO NAMAKKAL

Stream/Area:

-

Subject:

-

Paper ID:

IJSREM21141

Volume:

7 |

5 |

May 2023

Pages:

Publication Frequency:

Monthly (12 issues per year)

DOI
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Not assigned

License:International Journal of Scientific Research in Engineering and Management follows the Creative Commons Attribution 4.0 (CC BY 4.0) License, allowing free use and distribution with proper attribution.

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A

A.SHEELA

S

S.SATHISH

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Abstract

UltraTech has a consolidated capacity of 126.75 Million Tonnes Per Annum (MTPA) of grey cement. UltraTech has 23 integrated manufacturing units, 28 grinding units, one Clinkerisation unit and 8 Bulk Packaging Terminals. In the white cement segment, UltraTech goes to market under the brand name of Birla White. It has one White Cement unit and three Wall Care putty unit, with a current capacity of 1.98 MTPA. With 185+ Ready Mix Concrete (RMC) plants in 85+ cities, UltraTech is the largest manufacturer of concrete in India. It also has a slew of speciality concretes that meet specific needs of discerning customers. The Building Products business is an innovation hub that offers an array of scientifically engineered products to cater to new-age constructions

KEYWORDS

cement industry ultratech cement satisfication

Cite This Article

A.SHEELA, S.SATHISH, "A STUDY ON CUSTOMER SATISFICATION TOWARDS ULTRATECH CEMENT LIMITED REFERENCE TO NAMAKKAL," International Journal of Scientific Research in Engineering and Management, vol. 7, no. 5, May 2023.

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Publication Date

5/14/2023

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