A Study on Cybersecurity Challenges and Strategies in a Digitally Transformed Business Environment

A Study on Cybersecurity Challenges and Strategies in a Digitally Transformed Business Environment

Vijay Prabhu.K1 , Dr.C.Lakshmi2

 1,MBA Student School of Management, Sathyabama Institute of Science and Technology , Chennai, Tamil Nadu, India-6000119

2 Assistant Professor, School of Management Studies, Sathyabama Institute of Science and Technology, Chennai, Tamil Nadu, India – 600119

ABSTRACT

In this era of digital transformation businesses are facing a rapidly changing cybersecurity landscape with new technologies, expanded attack surfaces and advanced threats. This article looks at the many cybersecurity challenges that arise from integrating advanced technologies like cloud, IoT and AI into business. The challenges are expanded attack surfaces, system complexity, data privacy and regulatory compliance and advanced threats. The article looks at the solutions to these challenges including Zero Trust architecture, layered security, advanced threat detection, incident response and security awareness training. plus real world case studies of how these solutions are being used and what’s coming next with emerging technologies and regulations. By addressing these challenges with a comprehensive  approach businesses can strengthen their cybersecurity, protect their data and be resilient in a digital world.

KEYWORDS

Cybersecurity Challenges ,Digital Transformation, Cyber Threats ,IT Infrastructure ,Zero Trust Security ,Threat Detection ,Incident Response, Data Protection ,Regulatory Compliance Employee Training, Advanced Security Technologies, Cloud Security, Network Security