A study on Impact of Learning and Development on Employee Retention in the FMCG Industry

A study on Impact of Learning and Development on Employee Retention in the

FMCG Industry

Palak Srivastava

ABSTRACT
The purpose of this research is to determine the effect of Learning and development activities being conducted by an organization in the FMCG industry on retention of employees or their turnover rate. This research has found out that the L&D activities have a substantial impact on the intention of employees to remain or leave an organization. Some key variables affecting this study have been identified as L&D Activity and it’s types, frequency of such activities and the duration. We also considered intervening variables like reward and remuneration, as well as the support that the employees receive from their supervisors. This study is conducted on the basis of data collected from a sample scale of 100 employees from leading FMCG companies in India using convenience sampling technique. Tools like Correlation, Regression Analysis and descriptive statistics are used for the analysis of data. According to the findings of the study, the result shows a positive relationship between the L&D activities and employee retention. Irrespective of the gender, the employees are found to be willing to participate in the L&D activities and seek rewards and support from supervisors for the same.