A study on Investor Perception towards Mutual Fund Decision

“A study on Investor Perception towards Mutual Fund Decision”

KRISHA ASHISHKUMAR PATEL Student B.V Patel Institute of Management,

Uka Tarsadia University- Bardoli

DR. MANISHA SURTI Assistant Professor B.V Patel Institute of Management,

Uka Tarsadia University- Bardoli

ABSTRACT:

A mutual fund is a trust that team up the saving of number of investors who share a common economic goal. They are investment vehicles and one can use them to invest in assets such as equities of fixed income. It is managed by professional fund managers. It provides risk diversification benefits of making investments in mutual fund are reduction of risk, liquidity, affordability, convenience flexibility and variety. Customer has to identify the best mutual fund management companies and also the suitable schemes among the various schemes floated by mutual fund decision. Mutual fund is still and would continue to be the unique financial tool in    the country. One has to appreciate the fact that every aspects of life as its periods of high and lows. Mutual fund has not failed in any country where they worked with regulatory frame work. The future is bright. The poor performance of many mutual funds schemes may be mostly attributed to the quality of personal involved and their matter of fund management.