A STUDY ON THE QUALITY OF WORK LIFE OF EMPLOYEES IN AUTOMOBILE INDUSTRY

The concept of Quality of Work Life (QWL) is essential for organizational success, influencing employee motivation, satisfaction, performance, and well-being. This study explores QWL in an organization by examining factors like job security, work-life balance, compensation, safe work conditions, career development, and organizational culture. Using a descriptive and analytical approach, data was collected through structured employee questionnaires and secondary research. Statistical tools such as percentage analysis, mean score ranking, and correlation analysis were applied to uncover key trends and relationships. Findings show that while financial benefits are important, non-monetary factors like recognition, autonomy, communication, and leadership significantly shape QWL. Demographic differences in QWL perceptions were also noted. The study highlights that improving QWL can reduce turnover, boost morale, and increase employee loyalty. Recommendations include policy enhancements, wellness programs, flexible work options, and continuous feedback. This research underscores the value of QWL in creating a more positive and productive workplace.