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Stream/Area:
-
Subject:
-
Paper ID:
IJSREMWP49323
Volume:
9 |
5 |
May 2025
Pages:
Publication Frequency:
Monthly (12 issues per year)
License:International Journal of Scientific Research in Engineering and Management follows the Creative Commons Attribution 4.0 (CC BY 4.0) License, allowing free use and distribution with proper attribution.
In India, the majority of farmers have limited avenues for selling their produce, often relying on government-regulated markets known as mandis. Unfortunately, these markets are heavily influenced by intermediaries who claim a substantial share of the profits, leaving farmers with minimal earnings. A report by Goldman Sachs highlights the dominance of middlemen in the agricultural sector and their adverse impact on farmers’ incomes. Despite the significant time, effort, and financial investments farmers put into cultivating their crops, intermediaries often take as much as 70% of the profits, severely affecting their livelihoods. To address this issue, we propose the development of a mobile application that serves as a direct marketplace connecting farmers with retailers and consumers. This platform eliminates the need for middlemen, ensuring farmers receive a fair price for their produce. Additionally, consumers benefit from access to fresh farm products at competitive prices, creating a win-win situation for both parties.
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Publication Date
5/31/2025
Peer Review Type
Double-Blind Peer Review
Review Rounds: 2
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