AI Based Automated Detection of Dark Patterns on Websites

Websites and apps use dark patterns, which are misleading design strategies, to influence user behavior.They bring up important moral and pragmatic issues. Time pressure, dishonest tactics, distraction, obstruction, social manipulation, compelled behaviours, limited availability, and other dark patterns are all recognized by the artificial intelligence (AI) system presented in this study. Our approach uses natural language processing and machine learning algorithms to examine internet and application user interfaces and identify indicators that indicate the employment of dark patterns. The authors show how well their approach can recognize and classify dark patterns by thoroughly testing and validating it. This makes it easier to follow rules and promotes a more moral and open online community.