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ArticlePeer ReviewedOpen AccessPlagiarism Passed
Paper ID:IJSREM60292

Artificial Intelligence based Framework for detecting Deceptive Online Reviews

Stream/Area:

-

Subject:

-

Paper ID:

IJSREM60292

Volume:

10 |

4 |

April 2026

Pages:

1-6

Publication Frequency:

Monthly (12 issues per year)

DOI
Digital Object Identifier
10.55041/IJSREM60292

License:International Journal of Scientific Research in Engineering and Management follows the Creative Commons Attribution 4.0 (CC BY 4.0) License, allowing free use and distribution with proper attribution.

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Authors

SPI

Samruddhi P. Ingale

Department of Computer Science and Engineering,

PRMI&R, Badnera

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DVHD

Dr. V. H. Deshmukh

Department of Computer Science and Engineering,

PRMI&R, Badnera

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DPPD

Dr. P. P. Deshmukh

Department of Computer Science and Engineering,

PRMI&R, Badnera

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Abstract

Online reviews play an important role in shaping customer decisions on digital platforms, but their reliability is often affected by the presence of deceptive reviews. These reviews are intentionally written to promote or demote products, which can mislead users and reduce trust in online systems. This paper presents a method for detecting fake reviews using a combination of natural language processing and machine learning techniques. The approach processes review text through standard preprocessing steps and extracts features based on term frequency–inverse document frequency, sentiment scores, and reviewer behavior patterns. Multiple classification models, including support vector machines, logistic regression, random forest, and deep learning methods, are evaluated for identifying deceptive content. Prior studies have shown that combining textual and behavioral features improves detection performance, as behavioral patterns often reveal inconsistencies not captured in text alone. In addition, machine learning models trained on structured features have demonstrated effectiveness in distinguishing genuine and fake reviews across different datasets. The proposed system also provides interpretable outputs to explain prediction results. Experimental observations indicate that integrating multiple feature types leads to more reliable classification compared to single-feature approaches, making the system suitable for practical use in online review platforms.

KEYWORDS

Key Words: Fake review detection natural language processing machine learning sentiment analysis opinion spam text classification behavioral analysis feature extraction deceptive reviews explainable artificial intelligence

Cite This Article

Samruddhi P. Ingale, Dr. V. H. Deshmukh, Dr. P. P. Deshmukh, "Artificial Intelligence based Framework for detecting Deceptive Online Reviews," International Journal of Scientific Research in Engineering and Management, vol. 10, no. 4, pp. 1-6, April 2026. https://doi.org/10.55041/IJSREM60292

Full Article/Conclusion

This paper presented a system for detecting deceptive online reviews using a combination of natural language processing and machine learning techniques. The proposed approach integrates textual features, sentiment analysis, and reviewer behavior patterns to improve the accuracy of classification. Multiple models, including both traditional machine learning algorithms and deep learning methods, were evaluated to identify the most effective approach for distinguishing between genuine and fake reviews. The results indicate that combining different types of features leads to better performance compared to using a single feature type, while also maintaining a balance between accuracy and computational efficiency. The system is implemented through a web-based interface that provides predictions along with confidence scores and analytical insights, making it suitable for practical use. Although the current system performs effectively, its evaluation is limited to a controlled dataset, and future improvements can focus on handling larger datasets, adapting to evolving review patterns, and enhancing real-time detection capabilities

References

[1] N. Jindal and B. Liu, “Review spam detection,” Proc. 16th Int. World Wide Web Conf. (WWW), pp. 1189–1190, 2007. [2] M. Ott, Y. Choi, C. Cardie, and J. Hancock, “Finding deceptive opinion spam by any stretch of the imagination,” Proc. ACL, pp. 309–319, 2011. [3] W. H. Asaad, R. Allami, and Y. H. Ali, “Fake review detection using machine learning,” Revue d’Intelligence Artificielle, vol. 37, no. 5, pp. 1159–1166, 2023. [4] B. Liu, Sentiment Analysis and Opinion Mining. Morgan & Claypool, 2012. [5] A. M. Elmogy, U. Tariq, and A. Ibrahim, “Fake reviews detection using supervised machine learning,” IJACSA, vol. 12, no. 1, pp. 601–606, 2021. [6] A. H. Alshehri, “An online fake review detection approach using machine learning algorithms,” Computers, Materials & Continua, vol. 78, no. 2, pp. 2767–2785, 2024. [7] N. A. Patel and R. Patel, “A survey on fake review detection using machine learning techniques,” Proc. ICCCA, pp. 1–6, 2018. [8] A. Mukherjee, V. Venkataraman, B. Liu, and N. Glance, “What Yelp fake review filter might be doing,” Proc. ICWSM, pp. 409–418, 2013.Jansen, “Creating and detecting fake reviews of online [9] Y. Ren and D. Ji, “Neural networks for deceptive opinion spam detection,” Information Sciences, vol. 385–386, pp. 213– 224, 2017. [10] Y. Kim, “Convolutional neural networks for sentence classification,” Proc. EMNLP, pp. 1746–1751, 2014.

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Publication Date

4/29/2026

Peer Review Type

Double-Blind Peer Review

Review Rounds: 2

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