Big Data Impact on Business Decision-Making

Big Data Impact on Business Decision-Making

Prof. Smruti Vyavahare¹, Abhay Rathod², Yash Pawar³, Asmita Kale⁴, Sakshi Takalkar⁵ ,

Samarth Chincholkar⁶

Assistant Professor, Student, Student, Student, Student, Student

Dept. of AI&DS Engineering, Zeal College of Engineering & Research, Pune

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Abstract - “Is “big data” an alternative to the word “analyst”? Of course, both are connected: big data The movement, like the previous scans, aims to collect information about the information data and interpret it in such a way that effective strategic business decisions. It's something that changes the way you play Big Data. Because of the huge As data grows, it is necessary to seek and provide solutions to process and extract values ​​and insights of these records. In addition, decision makers need access to important information from such diverse sources and rapidly evolving data, from day-to-day operations to customer interactions and social media data. As The value of can be derived using big data analysis, which uses large dataset analysis techniques. Successful organizations benefit from doing business by analyzing big data. This has received great recognition Recently, however, several difficulties are one of the important reasons for the inhibition of association development. THE , the main problem is that these organizations do not start planning the implementation of big data strategies because they have little knowledge of big data and don't understand the benefits of big data. This article aims to clarify the concept of big data by examining data science-based decision-making about what comes next used for business decisions.

Key Words:  Business Decisions; Big data; Data Science; Data-Driven Decision Making