Bloomit: A Digital Marketplace for Emerging Decorators
A.R Rajeev Chandar
BCA Electives School of CS and IT Jaynagar 9th Block Bengaluru Rajeevarchandar@gmail.com
Dhruva Raj
BCA Electives School of CS and IT
Jaynagar 9th Block Bengaluru dhruvam4a1@gmail.com
Chandan.K
BCA Electives School of CS and IT Jaynagar 9th Block Bengaluru
Chandankrishna288@gmail.com
Rizula Banerjee
BCA Electives School of CS and IT Jaynagar 9th Block Bengaluru rizub28@gmail.com
Goutham.S.A
BCA Electives School of CS and IT
Jaynagar 9th Block Bengaluru
Sagoutham015@gmail.com
Abstract— : The floral and decor industry is evolving with the rise of digital commerce, making accessibility and convenience key factors for success. Bloom IT is a comprehensive e-commerce platform designed to enhance the customer experience by offering high-quality floral and decor products with an intuitive interface, streamlined transactions, and informative product details. This research paper outlines the development and impact of Bloom IT, addressing the industry's challenges such as inefficient online engagement, complex checkout processes, and a lack of consumer education on product care. By integrating social media strategies, user-friendly design, and an optimized checkout system, Bloom IT seeks to revolutionize floral e-commerce. The study delves into the methodologies used in platform development, market analysis, and customer interaction strategies, highlighting their effectiveness in driving engagement and sales. Ultimately, BloomIT aims to set a new standard in the industry by ensuring customer satisfaction through a seamless and informative shopping experience.
Keywords— E-commerce, Floral Industry, Customer Engagement, Digital Marketing, Online Shopping, User Experience, Social Media Integration, Checkout Optimization, Product Education, Sustainable Business Model.
