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Stream/Area:
-
Subject:
-
Paper ID:
IJSREM34351
Volume:
8 |
5 |
May 2024
Pages:
Publication Frequency:
Monthly (12 issues per year)
License:International Journal of Scientific Research in Engineering and Management follows the Creative Commons Attribution 4.0 (CC BY 4.0) License, allowing free use and distribution with proper attribution.
This research paper explores the intricate and dynamic landscape of consumer buying behaviour in the context of luxury skincare products. In an era, where personal skincare and appearance are increasingly significant, the skincare industry has witnessed a surge in luxury products. The delves into the multifaceted factors that influence consumers’ choices when purchasing high-end skincare items, shedding light on the interplay of psychological, sociocultural and economic determinant.
KEYWORDS
Publication Date
12/31/45431
Peer Review Type
Double-Blind Peer Review
Review Rounds: 2
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Conflict of Interest
The authors declare no conflict of interest related to this research work.
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