DIGITAL PAYMENT USAGE AND CONSUMER PREFERENCE WITH RESPECT TO HFT CLOTHING LLP

The findings of this study indicate that digital payments play a vital role in the manner that HFT Clothing LLP compensates its employees and settles payments with its business clients. An analysis of 51 participants highlights that the experiences are rather good, as revealed by a score of 3.68 out of 5 on the four statements describing the overall experienced level. Further, it is revealed that UPI payments and bank transfers are employed at the same frequency depending on the transactions' size. At the same time, it appears that clients and employees want more from digital payment systems, rather than speed alone, so convenience is expected. It has to be noted that the rather low average rating for the ease of transaction completion, worries about fraud, and the number of technical problems indicate that convenience does not always mean simplicity. None of the three proposed relationships revealed statistical significance, indicating that attitudes toward digital payments do not differ considerably by demographic group. Nevertheless, given the low number of respondents, larger differences may not be caught. Hence, it is believed that the company would benefit more from launching company-wide measures than from creating plans for particular groups of people. To conclude, it can be stated that HFT Clothing LLP may take advantage of the experience gained and continue shifting salaries, supplier payments, and customer money collection to the digital format while keeping the relative advantages in assistance, cost, and speed.

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