FUDZY: Integrating Comprehensive Food Solutions Beyond Traditional Delivery

FUDZY: Integrating Comprehensive Food Solutions Beyond Traditional Delivery

Dr. Mansi Kukreja,

Sneha Gonzaga, Vamshi Krishna M, Vibha V, A Tushar Jain, Abhinav B Raj, Abhishek D, Akhil JB

Professor, CMS Business School, Faculty of Management Studies, JAIN (Deemed-to-be University), Bangalore Management Students, CMS Business School, JAIN (Deemed-to-be University) Bangalore

Abstract

The food delivery market has seen a radical shift with the introduction of online platforms, in response to growing demands for convenience, diversity, and customized dining experiences. This research paper discusses the innovative business model of FUDZY, an all-inclusive food delivery platform that exceeds traditional services through scheduled deliveries, catering services, and customized chef experiences. The research explores the market forces, operational strategy, and financial viability of FUDZY, emphasizing its distinct value proposition within a changing competitive environment. Through the examination of consumer behavior, technological changes, and service differentiation, this paper seeks to explore FUDZY's potential to transform the food delivery business. The study emphasizes operational effectiveness, customer satisfaction, and business scalability, analyzing the extent to which FUDZY complies with changing market trends and technological developments in the food-tech industry. The research indicates that by leveraging cutting-edge AI-based suggestions, smooth logistics, and a customer-first philosophy, FUDZY can overcome key industry pain points. Moreover, financial projections show the long-term viability and investment prospect for the platform, thus a feasible solution for contemporary food delivery problems.