Green Business Strategy Simulator: A Decision-Support System for Energy, ROI and Sustainability Analytics

With the pressure of sustainability needs growing in the world, corporations are under increasing pressure to balance profitability and environmental responsibility. However, most organizations, especially the small and medium-sized enterprises (SMEs) do not have available tools to measure the financial and environmental implications of embracing green practice before committing capital. This paper introduces a web-based decision support system (DSS), which is the Green Business Strategy Simulator and allows the user to model sustainable business configurations and calculate energy consumption, as well as, the analysis of return on investment (ROI) and important sustainability indicators. The parameters are set usefully by the users such as operational area, equipment inventory and energy sources. The system calculates Key Performance Indicators (KPIs) which include monthly energy usage, Green Score, total investment cost, estimate savings and payback period. Simulated financial analytics module gathers past simulation data to produce business intelligence comprising of average ROI, sustainability trend projections and twelve-month ROI projections. A smart intelligence dashboard also uses simulation logs to create actionable advice to improve energy efficiency and sustainability. The suggested platform is placed as a decision support tool to students, researchers and SMEs in order to strictly evaluate green strategies prior to the full deployment.