Influence of Indian Directors on Popular Culture and Societal Views: A Comprehensive Study

Influence of Indian Directors on Popular Culture and Societal Views: A Comprehensive Study

Miss Priya Kumari, Journalism and Mass Communication Student, Amity University Uttar Pradesh, India

priyakumarikkv@gmail.com

ABSTRACT

This study investigates the global impact of Indian cinema, focusing on the works of notable directors such as Sanjay Leela Bhansali, Rajamouli, Imtiaz Ali, Anurag Basu, and Anurag Kashyap. The study examines Indian cinema's rich cultural past and its power to alter societal views, influence popular culture, and promote inclusivity and diversity through an interdisciplinary viewpoint. Using a combination of qualitative analysis and case studies, including notable films such as Bhansali's "Padmavat," Rajamouli's "Baahubali" series, Ali's "Jab We Met," Basu's "Barfi!," and Kashyap's "Gangs of Wasseypur," the research examines the narrative techniques and thematic content employed by these directors to challenge stereotypes and promote unity among diverse communities. It also looks into the reception and cultural relevance of these films, both domestically and abroad, emphasising their role in promoting cross-cultural dialogue and understanding. This study seeks to shed light on the changing dynamics of cultural representation, diversity, and global influence in the film industry by contextualising these directors' contributions within the larger landscape of Indian cinema.

Keywords: Popular Culture, Inclusivity, Diversity, Naaratives