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Stream/Area:
-
Subject:
-
Paper ID:
IJSREM45002
Volume:
9 |
4 |
Apr 2025
Pages:
Publication Frequency:
Monthly (12 issues per year)
License:International Journal of Scientific Research in Engineering and Management follows the Creative Commons Attribution 4.0 (CC BY 4.0) License, allowing free use and distribution with proper attribution.
Marketing campaigns have long been powerful tools for shaping public opinion, influencing societal norms, and driving social change. In India, a country characterized by its cultural diversity and complex socio-political landscape, several marketing campaigns have gone beyond product promotion to challenge stereotypes, break taboos, and inspire collective action. This paper explores key marketing campaigns that significantly altered public perception and contributed to social transformation in India.
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Publication Date
4/18/2025
Peer Review Type
Double-Blind Peer Review
Review Rounds: 2
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The authors declare no conflict of interest related to this research work.
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