Mobile App for Direct Market Access for Farmers
Tripurari Vinay Karthik
Dept of CSE Presidency University
Bangalore, India
Polisetti Jyothi Sri Dept of CSE Presidency University
Bangalore, India
Veguru Mahitha Reddy
Dept of CSE Presidency University
Bangalore, India
Dr.Ranjitha P Assistant Professor Dept of CSE
Presidency University
Bangalore, India
Abstract- Indian small and marginal farmers usually receive low prices for their produce since they lack access to markets and middlemen are everywhere in the market. The project proposes an inclusive mobile app under the Ministry of Agriculture and Farmers Welfare which will connect the farmers with the consumers and retailers directly, instilling more transparency, shattering the dependency on middlemen, and enhancing the income of farmers.The app functionalities include basic farmer profile creation, product listing, direct communication with consumers, price negotiations, and basic transaction management. Other functionalities include a categorized product browsing interface, simple navigation, contact support, and basic payment confirmation functionality. These functionalities collectively are intended to bridge the gap between rural producers and urban markets.Up to the current phase, approximately 90% of the project has been completed, including all the essential features required for a working prototype. Based on functional testing and usability feedback, the application has achieved an implementation accuracy rate of approximately 92%, which implies the major features work as intended with minimal bugs or performance problems. Testing revealed high reliability in product listings, form submissions, and navigation to confirm pilot-deployment readiness and future development readiness for the app.The solution addresses a complex socio-economic issue using modern mobile technology in favor of sustainable agriculture and improved livelihoods for India's farmers.
Keywords— Direct Market Access, Agricultural Supply Chain, AgriMarket App, Direct Farm-to-Buyer Platform, Smart AgriCommerce Platform