Online Shopping Behaviour and User Experience Using Machine Learning

Building upon prior research, this project investigates online shopping behavior and user experience using machine learning. The objective is to refine e- commerce interactions through data analysis, aiming for improved personalization and user satisfaction. The researcher plans to implement a common but impact change by enhancing recommendation algorithms. The primary languages for project development include Python for machine learning models and data analysis, and We are planning to make our shopping suggestions even smarter by tweaking how they work. It’s kind of like adding a pinch of extra flavor to our online shopping experience. To make all this happen, we’ll be using languages like Python.