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Stream/Area:
-
Subject:
-
Paper ID:
IJSREM48588
Volume:
9 |
5 |
May 2025
Pages:
Publication Frequency:
Monthly (12 issues per year)
License:International Journal of Scientific Research in Engineering and Management follows the Creative Commons Attribution 4.0 (CC BY 4.0) License, allowing free use and distribution with proper attribution.
This document introduces a novel AI-driven framework for validating online shopping reviews by integrating a BERT-based semantic analyzer with XGBoost behavioral modeling. The system allows customers to submit natural- language feedback, which is automatically classified as genuine or fraudulent in real time. Classified outputs update the review database: authentic entries are published immediately, while suspect ones trigger automated moderation actions (account verification, vendor alerts). Designed for non-technical stakeholders, it provides clear, human-readable rationales for each decision. Applications include e-commerce platforms, customer support dashboards, and merchant analytics tools. Experimental evaluation on a multi-category retail dataset demonstrates 93 % classification accuracy and a 38 % drop in fraudulent accounts, underscoring its potential to enhance trust without manual oversight.
KEYWORDS
Publication Date
5/23/2025
Peer Review Type
Double-Blind Peer Review
Review Rounds: 2
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Conflict of Interest
The authors declare no conflict of interest related to this research work.
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