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Paper ID:IJSREM63408

Political Pulse of India: AI-Based Multilingual Analysis of Social Media Discourse and Election Trends

Stream/Area:

-

Subject:

-

Paper ID:

IJSREM63408

Volume:

10 |

5 |

May 2026

Pages:

1-8

Publication Frequency:

Monthly (12 issues per year)

DOI
Digital Object Identifier
10.55041/IJSREM63408

License:International Journal of Scientific Research in Engineering and Management follows the Creative Commons Attribution 4.0 (CC BY 4.0) License, allowing free use and distribution with proper attribution.

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Authors

HSK

Harshvardhan Santosh Khamkar

Department of Computer Science and Data Science

D Y Patil College of Engineering and Technology, Kolhapur

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RUK

Ritesh Uday Koli

Department of Computer Science and Data Science

D Y Patil College of Engineering and Technology, Kolhapur

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ING

Ishan Nitin Gaikwad

Department of Computer Science and Data Science

D Y Patil College of Engineering and Technology, Kolhapur

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VRJ

Vallabh Rohesh Javir

Department of Computer Science and Data Science

D Y Patil College of Engineering and Technology, Kolhapur

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Mentors

SMI

Sangita Mangesh Ingavale

Department of Computer Science and Data Science

D Y Patil College of Engineering and Technology, Kolhapur

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Abstract

The rapid growth of social media platforms has signifi- cantly changed the way political communication takes place. Millions of users continuously share opinions, reactions, and discussions online, creating a large amount of multilingual and unstructured political data in real time. Extracting useful insights from such data is challenging because of language diversity, sarcasm, contextual ambiguity, informal expressions, and constantly changing political narratives. This paper presents PoliPulse, an AI-driven political analytics platform designed to combine historical election data with live social media discussions to analyze public sentiment, political alignment, emerging narratives, and electoral behavior. The framework gathers data from Twitter, Reddit, digital news platforms, and Election Commission datasets to build a large-scale corpus containing nearly 200,570 records. The system uses a hybrid Natural Language Processing (NLP) architecture that combines transformer-based deep learning models with traditional machine learning techniques to achieve scalable and efficient analysis. RoBERTa is used for contextual sentiment classification, BERTopic with HDBSCAN clustering is applied for topic extraction, and Random Forest models are used for political alignment prediction and trend analysis. To handle the multilingual nature of Indian political discourse, the platform includes preprocessing pipelines that support English, Hindi, Tamil, Telugu, and Bengali through translation, normalization, and semantic embedding methods. The architecture also includes real- time data collection pipelines, scalable backend services, visualization dashboards, and predictive analytics modules for tracking political trends over time. Experimental results show that the proposed system performs reliably across different analytical tasks. Sentiment classification achieved nearly 88.5% accuracy, while the overall framework main- tained an accuracy range between 85% and 88%. Comparative evaluation shows that the proposed approach performs better than traditional techniques such as Na¨ıve Bayes, Support Vector Machines, and lexicon-based sentiment analysis methods. The system success- fully connects static electoral records with dynamic public opinion streams, providing scalable and interpretable political intelligence for researchers, analysts, and policymakers.

KEYWORDS

Index Terms—Sentiment Analysis Natural Language Processing Political Analytics Machine Learning Election Prediction Multilin- gual Processing

Cite This Article

Harshvardhan Santosh Khamkar, Ritesh Uday Koli, Ishan Nitin Gaikwad, Vallabh Rohesh Javir, Sangita Mangesh Ingavale, "Political Pulse of India: AI-Based Multilingual Analysis of Social Media Discourse and Election Trends," International Journal of Scientific Research in Engineering and Management, vol. 10, no. 5, pp. 1-8, May 2026. https://doi.org/10.55041/IJSREM63408

Full Article/Conclusion

PoliPulse is a platform that uses intelligence to analyze politics. It looks at what happened in elections and what people are saying about politics on social media right now. The platform uses computer programs to understand what people are saying and how they feel about politics. The system collects information from places like Twitter, Reddit, news websites and election databases. This helps us see how people feel about politics, which parties they support what they are talking about and how their opinions change over time. The platform uses some techniques like RoBERTa and BERTopic to understand what people mean and how they feel. It also uses a kind of computer program called Random Forest to make predictions. When we tested PoliPulse it worked well with information in many languages. It could handle a lot of information. Still give us answers quickly. The part of the platform that figures out how people feel was correct about 88.5% of the time. The whole system worked well. We also made a website that shows us the information in a way that is easy to understand. It has graphs and pictures that help us see what people are talking about and how they feel. PoliPulse solves some problems that come up when we try to understand what people are saying about politics in many languages. It can handle information from sources understand complex ideas and process a lot of information quickly. By using intelligence and real-time information PoliPulse gives us a practical way to analyze politics. Overall PoliPulse shows us how artificial intelligence can help us understand politics better. It brings together computer science, artificial intelligence and real-time information to help us see what people think about politics. This can help researchers, politicians, analysts, journalists and institutions understand what people think and how they feel about politics. It can also help us make better systems to analyze elections in the future. PoliPulse is a tool, for understanding politics and PoliPulse can help us make sense of it all.

References

[1]     M. G. Folgado and V. Sanz, “Exploring the political pulse of a country using data science tools,” 2022. [2]     A. Tumasjan, T. O. Sprenger, P. G. Sandner, and I. M. Welpe, “Predicting elections with Twitter: What 140 characters reveal about political sentiment,” in Proceedings of the International AAAI Conference on Web and Social Media (ICWSM), 2010, pp. 178–185. [3]     J. Pal, P. Chandra, and V. G. Vydiswaran, “Twitter and the rebranding of Narendra Modi,” Economic & Political Weekly, vol. 51, no. 8, pp. 52–60, 2016. [4]     D. Kakwani et al., “IndicNLPSuite: Monolingual corpora and pretrained multilingual models for Indian languages,” in Findings of ACL: EMNLP, 2020, pp. 4948–4961. [5]     F. Pierri, C. Piccardi, and S. Ceri, “Twitter as a proxy for political programmes, parties, and leaders: Measuring the political discourse using data science tools,” Social Network Analysis and Mining, vol. 11, no. 157, pp. 1–14, 2021. doi: 10.1007/s42001-021-00157-1. [6]     A. Kumar and T. Sebastian, “Sentiment analysis of Twitter data during Indian elections,” Journal of Information and Computational Science, vol. 11, no. 9, pp. 453–463, 2021. [7]     A. Joshi, A. R. Balamurali, P. Bhattacharyya, and M. Carman, “Towards sub-word level compositions for sentiment analysis of Hindi-English code-mixed text,” in Proceedings of COLING, 2016, pp. 1310–1319. [8]     V. Gupta, A. Joshi, and P. Kumaraguru, “Deep learning-based sentiment analysis for Indian code-mixed social media text,” in Proceedings of ACM India CoDS-COMAD, 2019, pp. 65–73.

Editorial & Review Transparency

Publication Date

5/18/2026

Peer Review Type

Double-Blind Peer Review

Review Rounds: 2

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