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ArticlePeer ReviewedOpen AccessPlagiarism Passed
Paper ID:10.55041/IJSREM28116

Review Paper- MARKETING STRATEGIES OF BABY PRODUCTS

Stream/Area:

-

Subject:

-

Paper ID:

10.55041/IJSREM28116

Volume:

8 |

1 |

Jan 2024

Pages:

Publication Frequency:

Monthly (12 issues per year)

DOI
Digital Object Identifier
10.55041/IJSREM28116

License:International Journal of Scientific Research in Engineering and Management follows the Creative Commons Attribution 4.0 (CC BY 4.0) License, allowing free use and distribution with proper attribution.

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Authors

MSF

Mr. Sajid Farooqui

PSW

Prof. S.B Waghlole

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Abstract

Marketing strategy is a fundamental notion in strategic marketing and crucial to its application. Marketers and CMOs have found significant hurdles in this area. In today’s market, businesses prioritize customer satisfaction and provide excellent service to meet their needs. High-quality infant items can be costly therefore companies strive to create cutting-edge products. Parents prioritize providing their children with safe and reliable products. Parents do not buy products based just on advertisements, but also conduct research online through product websites, consumer reports, and blogs and then make a decision, but the one that best fits him. The child care goods sector has undergone significant changes due to rising affluence, improved product availability, and more awareness. In the realm of baby care products, India is found to be the most popular location among marketers and manufacturers.

KEYWORDS

Baby Market Health & Safety Product Quality Child Care

Cite This Article

Mr. Sajid Farooqui, Prof. S.B Waghlole, "Review Paper- MARKETING STRATEGIES OF BABY PRODUCTS," International Journal of Scientific Research in Engineering and Management, vol. 8, no. 1, Jan 2024. https://doi.org/10.55041/IJSREM28116

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12/31/45303

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Double-Blind Peer Review

Review Rounds: 2

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