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Stream/Area:
-
Subject:
-
Paper ID:
IJSREM66905
Volume:
10 |
8 |
Aug 2026
Pages:
1-8
Publication Frequency:
Monthly (12 issues per year)
License:International Journal of Scientific Research in Engineering and Management follows the Creative Commons Attribution 4.0 (CC BY 4.0) License, allowing free use and distribution with proper attribution.
Faculty of Computing and Information Technology
G M University, Davangere
Faculty of Computing and Information Technology
G M University, Davangere
Faculty of Computing and Information Technology
G M University, Davangere
Online marketplaces now generate more customer feedback than any team could realistically read by hand, and figuring out automatically whether that feedback is positive, negative, or mixed has stopped being a research curiosity and become something businesses actually need. This paper presents ReviewSense AI, a hybrid deep learning framework for sentiment classification of product reviews that combines convolutional feature extraction, bidirectional recurrent modeling, and an attention mechanism layered on pretrained contextual embeddings. Unlike lexicon-based or purely statistical classifiers, it picks up both short local phrases and dependencies that span a whole review, and its attention layer points to the specific words that drove the final call. We test ReviewSense AI on a large corpus of Amazon and Yelp product reviews against seven established baselines — spanning classical machine learning and deep learning — as well as several commercial and open-source sentiment tools. It reaches 97.6% accuracy and a 97.4% F1-score, ahead of every baseline, and stays partly interpretable along the way through attention visualization and aspect-level tagging. Beyond the model itself, we walk through the system design, testing approach, and deployment considerations behind ReviewSense AI, and lay out where current sentiment-analysis research still falls short — domain transfer, sarcasm detection, and multilingual coverage among them — as open problems worth tackling next.
KEYWORDS
This paper set out ReviewSense AI, a hybrid CNN–BiLSTM–Attention architecture for sentiment classification of product reviews built on concatenated GloVe and BERT embeddings, along with the system design, testing plan, and deployment considerations needed to run it as a real service rather than an offline experiment. Tested against seven trained baselines and several existing sentiment-analysis tools on a combined Amazon/Yelp corpus, the model reached 97.6% accuracy and a 97.4% macro F1-score, and its attention weights and aspect-tagging module give it a level of interpretability that black-box transformer classifiers or hosted cloud APIs simply don't offer. That said, the research-gap analysis in Section III and the limitations in Section XIII make clear that beating a single benchmark isn't really the most pressing open problem in this space anymore — cross-domain robustness, sarcasm handling, multilingual coverage, and resilience to manipulated reviews are the directions that matter more going forward.
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Publication Date
8/24/2026
Peer Review Type
Double-Blind Peer Review
Review Rounds: 2
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The authors declare no conflict of interest related to this research work.
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