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Stream/Area:
-
Subject:
-
Paper ID:
IJSREM57183
Volume:
10 |
3 |
Mar 2026
Pages:
1-11
Publication Frequency:
Monthly (12 issues per year)
License:International Journal of Scientific Research in Engineering and Management follows the Creative Commons Attribution 4.0 (CC BY 4.0) License, allowing free use and distribution with proper attribution.
Commerce
Government First Grade College, Hebbur
In India, over 9 percent of the retail sector is accounted for by traditional mom-and-pop stores and street-vendors. While in most countries it is the organised retailers who dominate the sector, in India, the unorganized retailers command about 9 percent of the market share. Most traditional retail shops have a shop forming the frontage of their residence and the business is conducted by family members who reside in the house behind. Traditional retailers usually stocked only some high-margin brands. This study majorly focussed on tangible factors of organised retails and its impact on customer satisfaction. Total 110 customers are selected as respondents from ten retail outlets of Bangalore, simple statistical tools like t-test and one-way ANOVA is used to analyse the data with the help of SPSS-19. Physical facilities means tangibles are the important aspects in the service quality of organized retail stores, modern equipments, tidy environment, clear display of products, place of the retail store are the important tangibles in the organized retailing. In the selected organized retailers in the Bangalore city Reliance and Star Bazaar are the best retail stores in the providing tangible services to customers with a highest mean score of 7.3579 and 7.489 respectively.
KEYWORDS
Physical facilities means tangibles are the important aspects in the service quality of organized retail stores, modern equipments, tidy environment, clear display of products, place of the retail store are the important tangibles in the organized retailing. In the selected organized retailers in the Bangalore city D Mart and Star Bazaar are the best retail stores in the providing tangible services to customers with a highest mean score of 7.3579 and 7.489 respectively.
1. Cooperation Programme, Report Series no. 6, February. 2. Economic Survey 2012-13. Government of India. 3. Fishman, C. 2006. The Wal-Mart Effect, Penguin. 4. Goldman, A. 19. Outreach of Consumers and the Modernization of Urban Food Retailing in Developing Countries Journal of Marketing, 38 (4), October: 8-16. 5. Kinsey, J. 2004. Supply Chain Innovations in the US Retail Sector, presentation at the International Conference on Supermarkets and Agricultural Development in China: Opportunities and Challenges, Shanghai, May 24-25. 6. Financial Express. 2007. Mayawati: Retail open to RIL. December 25. 7. Goetz, Stephan J. and Swaminathan, Hema (2004). “Wal-Mart and Country Wide Poverty”, AERS Staff Paper No. 371, Department of Agricultural Economics and Rural Sociology, The Pennsylvania State University, October 18. 8. Goldman, A. and W. Vanhonacker. 2006. The Food Retail System in China: Strategic Dilemmas and Lessons for Retail Internationalization/Modernization, paper presented at the “Globalizing Retail” Conference, July 17-18, University of Surrey.
Publication Date
3/25/2026
Peer Review Type
Double-Blind Peer Review
Review Rounds: 2
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The authors declare no conflict of interest related to this research work.
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