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Stream/Area:
-
Subject:
-
Paper ID:
IJSREM44505
Volume:
9 |
4 |
Apr 2025
Pages:
Publication Frequency:
Monthly (12 issues per year)
License:International Journal of Scientific Research in Engineering and Management follows the Creative Commons Attribution 4.0 (CC BY 4.0) License, allowing free use and distribution with proper attribution.
In today’s dynamic financial environment, a bank’s ability to expand and compete effectively hinges on its financial strategy. Financial planning not only supports short- and long-term growth but also ensures compliance, risk management, and customer satisfaction. This article presents a comprehensive overview of financial planning components essential for a bank’s growth, illustrated with the successful example of ICICI Bank—a leading private sector bank in India. The case study highlights how strategic financial planning has strengthened ICICI Bank’s position, enhanced digital transformation, improved asset quality, and impacted consumers, society, and the banking industry positively.
KEYWORDS
Publication Date
4/13/2025
Peer Review Type
Double-Blind Peer Review
Review Rounds: 2
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Conflict of Interest
The authors declare no conflict of interest related to this research work.
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