Loading article...
Loading article...
Stream/Area:
-
Subject:
-
Paper ID:
10.55041/IJSREM45741
Volume:
|
|
Pages:
Publication Frequency:
Monthly (12 issues per year)
License:International Journal of Scientific Research in Engineering and Management follows the Creative Commons Attribution 4.0 (CC BY 4.0) License, allowing free use and distribution with proper attribution.
Reliance Retail Limited, a subsidiary of Reliance Industries Limited, is India’s largest and fastest-growing retailer, with a diversified presence across grocery, fashion and lifestyle, electronics, pharma, and e-commerce sectors. Established in 2006, the company has played a pivotal role in transforming India’s retail landscape by leveraging its extensive supply chain, technological innovation, and customer-centric approach. Through strategic acquisitions, omnichannel retailing, and the expansion of private labels, Reliance Retail has established a robust pan-India footprint. Its integration of digital commerce through platforms like JioMart, alongside partnerships with global brands, positions it as a major player in both offline and online retail ecosystems. The company’s aggressive scaling, inclusive growth model, and alignment with the broader vision of a digitally enabled India have contributed to its dominance in the sector. This paper/study (if applicable) analyzes Reliance Retail’s business model, market strategies, growth trajectory, and future outlook in the context of the Indian and global retail environment.
KEYWORDS
Publication Date
4/25/2025
Peer Review Type
Double-Blind Peer Review
Review Rounds: 2
Documents
Article Views
0
Total views since publication
PDF Downloads
4
Total downloads since publication
Geographic Reach
5
Digital Preservation: This article is permanently archived on Zenodo and complies with all data preservation standards across major indexing platforms.
Plagiarism Screening
This manuscript has been checked for plagiarism using TurnitinPlagiarismChecker software.
Conflict of Interest
The authors declare no conflict of interest related to this research work.
Funding Information
No funding information available for this research.
Related research in the same subject area
Loading similar articles...