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ArticlePeer ReviewedOpen AccessPlagiarism Passed
Paper ID:IJSREM13129

THE ADOPTION OF ONLINE PAYMENT APPLICATIONS AMONGST GENERATION Y & Z IN INDIA

Stream/Area:

-

Subject:

-

Paper ID:

IJSREM13129

Volume:

6 |

5 |

May 2022

Pages:

Publication Frequency:

Monthly (12 issues per year)

DOI
Digital Object Identifier
Not assigned

License:International Journal of Scientific Research in Engineering and Management follows the Creative Commons Attribution 4.0 (CC BY 4.0) License, allowing free use and distribution with proper attribution.

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Authors

AG

Ankit Goyal

SP

Shubham Parihar

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Abstract

In the rising technological era, online payments have become the most preferred and used way by almost all segments of the population. Covid-19 has also played a big role in the adoption online payment mode during the lockdowns in the country. The research was conducted amongst a sample size of the Generation Y and Z, residing majorly in Maharashtra to analyse the factors influencing their choice of Mobile Payment applications from the various options that are available to them.

KEYWORDS

Mobile payment applications Gen Y Gen Z factors of adoption social influence security uniqueness value offered digital wallets financial literacy fintech digitalization Covid-19

Cite This Article

Ankit Goyal, Shubham Parihar, "THE ADOPTION OF ONLINE PAYMENT APPLICATIONS AMONGST GENERATION Y & Z IN INDIA," International Journal of Scientific Research in Engineering and Management, vol. 6, no. 5, May 2022.

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Publication Date

5/15/2022

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Double-Blind Peer Review

Review Rounds: 2

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The authors declare no conflict of interest related to this research work.

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