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Stream/Area:
-
Subject:
-
Paper ID:
10.55041/IJSREM.GSTCOS063
Volume:
10 |
7 |
Jul 2026
Pages:
1-10
Publication Frequency:
Monthly (12 issues per year)
License:International Journal of Scientific Research in Engineering and Management follows the Creative Commons Attribution 4.0 (CC BY 4.0) License, allowing free use and distribution with proper attribution.
Department of MBA,
CMR COLLEGE OF ENGINEERING & TECHNOLOGY, Hyderabad
Assistant Professor, Department of MBA,
CMR COLLEGE OF ENGINEERING & TECHNOLOGY, Hyderabad
The research explores several factors that have contributed to UPI's widespread adoption. These include the government's push toward a cashless economy through initiatives like Digital India, the growing penetration of smartphones and internet connectivity, and the innovative role of fintech platforms such as Google Pay, PhonePe, and Paytm. Additionally, the COVID-19 pandemic played a significant role in accelerating the use of contactless digital payments, further boosting UPI’s growth. The study also analyzes usage patterns, demographic reach, and transaction volumes to understand its impact across urban and rural sectors.
KEYWORDS
The Unified Payments Interface (UPI) has fundamentally reshaped the digital financial landscape of India, becoming the most widely used payment system in the country within a short span of time. Between 2019 and 2024, UPI transaction volumes increased from 1,078.8 crore to 13,999.6 crore, while the total transaction value rose from ₹21.3 lakh crore to ₹246.83 lakh crore—a more than 10x increase in volume and 11.5x in value. This exponential growth underscores UPI’s capacity to serve a rapidly digitizing population and meet the needs of both urban and rural users. UPI’s share of India’s total digital transaction volume has steadily risen—from 34% in 2019 to 83% in 2024. In contrast, the combined share of NEFT, RTGS, and other traditional modes has declined from 66% to just 17%, indicating a clear shift in user preferences toward instant, mobile-friendly, low-cost solutions. The average monthly transaction value of IMPS, another popular real-time payment method, grew at a slower pace compared to UPI, further highlighting UPI’s dominance. Moreover, UPI has played a pivotal role in financial inclusion, especially by empowering small businesses, self-employed individuals, and first-time digital users in Tier 2 and Tier 3 cities. It has helped reduce the dependence on cash, streamlined government welfare transfers, and enabled access to micro-credit and insurance through fintech integrations. From a policy and economic perspective, UPI’s success illustrates how public digital infrastructure, when combined with innovation and regulatory flexibility, can produce scalable and inclusive financial solutions. With its continued growth, UPI is not just transforming India’s economy—it’s becoming a template for digital payments globally, with countries like Singapore, UAE, and France already partnering for cross-border UPI usage.
1. National Payments Corporation of India. (2024). UPI product statistics and annual reports. Retrieved from https://www.npci.org.in 2. Reserve Bank of India. (2024). Annual Report 2023–24. Retrieved from https://www.rbi.org.in 3. Ministry of Electronics & Information Technology. (2024). Digital Payment Dashboard. Retrieved from https://www.digitalpayment.gov.in 4. Statista. (2024). Transaction volume of UPI in India from 2016 to 2024. Retrieved from https://www.statista.com 5. Bain & Company. (2023). India Fintech Report 2023: Scaling digital financial inclusion. Retrieved from https://www.bain.com 6. PwC India. (2023). Redefining payments: A report on India's digital payment journey. Retrieved from https://www.pwc.in 7. NASSCOM. (2022). India Fintech Landscape: A comprehensive overview. Retrieved from https://nasscom.in 8. Press Information Bureau (PIB). (2023). Government efforts in promoting UPI and digital payments. Retrieved from https://pib.gov.in 9. The Economic Times. (2024, February 12). UPI transactions hit record high in January 2024. Retrieved from https://economictimes.indiatimes.com 10. LiveMint. (2023, December 15). India’s digital payments shift: Why UPI dominates the landscape. Retrieved from https://www.livemint.com
Publication Date
7/5/2026
Peer Review Type
Double-Blind Peer Review
Review Rounds: 2
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Conflict of Interest
The authors declare no conflict of interest related to this research work.
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