A Study on Effects of Employee Moral to Build Profit Driven Organization at Ultratech Cement Limited, Doddaballapur

A Study on Effects of Employee Moral to Build Profit Driven Organization at Ultratech Cement Limited, Doddaballapur

Author

GOWTHAM RAJ C USN : 1VA21BA018

Department of Management Studies,
Sai Vidya Institute of Technology, Rajanukunte, Bengaluru.

Email: gowthamrajc.212mba@gamil.com Contact No : 6361986301

Co-Author

Manjunatha S Assistant Professor,

Department of Management Studies,
Sai Vidya Institute of Technology, Rajanukunte, Bengaluru.

ABSTRACT: Employee morale is a essential factor that extensively influences the performance and productivity of an organization, innovation, employee retention, and financial performance. The mixed-methods approach used surveys, interviews, and data analysis to gather insights revealed a strong positive correlation between employee morale and organizational profitability. Higher morale leads to improved engagement, commitment, and job satisfaction, resulting in higher productivity and profitability. The study also highlighted the importance of effective leadership and management practices in fostering high morale. It recommended investing in initiatives to boost employee morale, such as training programs, recognition schemes, and a supportive work environment, to maintain its position as an industry leader and secure a profitable future.

KEY WORDS: Employee moral, commitment, job satisfaction, productivity and profitability.