A STUDY ON IMPLEMENTATION E-SUPPLY CHAIN MANAGEMENT IN FALCON INDIAN LINES PVT. LTD.
M.VENIS RAJA
MBA Final year student School of Management Studies Sathyabama Institute of Science and Technology Chennai- 600 119 Email-venisraja04@gmail.com
Abstract - The rapid digitization of global trade has made Electronic Supply Chain Management (E-SCM) a critical determinant of logistics efficiency and exporter competitiveness. This study examines the implementation status of E-SCM practices among exporter-clients of Falcon India Lines Pvt. Ltd., a Chennai-based international logistics company. The primary objectives were to assess the current level of E-SCM adoption, identify operational barriers, evaluate perceived usefulness, and analyze the relationship between respondent demographics and E-SCM implementation. A descriptive research design was adopted, utilizing a structured questionnaire to collect primary data from 110 exporter-respondents between January 2026 and March 2026. Data were analyzed using Percentage Analysis, Chi-Square Tests, and ANOVA. Findings indicate moderate awareness of E-SCM concepts such as demand forecasting (45.5% very familiar) and digital procurement, yet actual implementation remains low, with 61.8% of respondents reporting low-extent implementation. The majority (41.8%) perceived E-SCM practices as useless, primarily due to lack of inter-departmental coordination (49.1%), documentation burden (61.8% low-to-moderate extent), and high integration costs (70.9% reporting low-to-moderate cost burden). Statistical analysis revealed significant associations between E-SCM practices and age (χ²=13.41, p=0.037), export experience (χ²=15.059, p=0.020), and annual export volume (χ²=12.77, p=0.047). However, ANOVA confirmed no significant mean differences in implementation scores across demographic groups, suggesting systemic rather than demographic barriers. The study concludes that E-SCM adoption among Falcon India Lines’ clients remains nascent. Structured digital upgrades, targeted exporter training programs, and tighter digital integration with customs and port authorities are recommended to enhance supply chain performance and global competitiveness.
Keywords: E-Supply Chain Management, Logistics, Demand Forecasting, Digital Integration, Falcon India Lines, Exporters, Chennai.