A Study on the Adoption of Fintech Services (UPI, BNPL, Digital Wallets) Among Salaried Individuals and Its Effect on Their Savings Pattern.
Ishika Anand (Mittal School of Business), ishika4059@gmail.com
Shivanshi Singh (Mittal School of Business), shivanshisingh69@gmail.com
Navdeep Kaur (Mittal School of Business), navdeepwarring363@gmail.com
Dr Taruntej Singh , (LPU) taruntej.ubs@gmail.com
Abstract
The increasing access and usage of smartphones and digital infrastructure is quickly changing the way salaried people use and consume financial services. The Unified Payments Interface (UPI), digital wallets, and Buy Now Pay Later (BNPL) are some of the FinTech tools that have become major tools of transforming the daily financial behaviour of working professionals. The paper analyzes the use of such FinTech services by people with salaries and their impact on consumer spending and savings. The structured questionnaire was used to make data out of 100 respondents and then analysed with the help of Independent Samples T-Test and One-Way Welchs ANOVA. The results verify that gender fails to play a significant role in FinTech adoption, spending behaviour, and saving behaviour, which means that digital financial services have demonstrated high demographic inclusivity. Nevertheless, the aspect of monthly income has a statistically significant impact on FinTech adoption, whereby people with lower income and salaried are more inclined to adopt FinTech due to its affordability and accessibility of digital platforms. Income level, though, is not a major influence in spending or saving behaviour and it is indicated that such outcomes are influenced more by psychological and financial literacy-based factors than income levels. The above-presented study indicates that policymakers and financial service providers ought to intensify FinTech infrastructure and enhance digital financial literacy to encourage inclusive and responsible use of FinTechs amongst salaried professionals.
Keywords: Adoption of FinTech, UPI, BNPL, digital wallets, savings behaviour, spending behaviour, salaried individuals.
