AGRICULTURAL SUPPLY CHAIN MANAGEMENT

AGRICULTURAL SUPPLY CHAIN MANAGEMENT

Ananya Batheja¹, Aniruddh Singh², Anuj Kakadiya³, Anush Bhavik⁴, Anushka Parikh⁵

• ¹ (S.Y.B.B.A Student, ASMSOC NMIMS University, Mumbai)
• ² (S.Y.B.B.A Student, ASMSOC NMIMS University, Mumbai)
• ³ (S.Y.B.B.A Student, ASMSOC NMIMS University, Mumbai)
• ⁴ (S.Y.B.B.A Student, ASMSOC NMIMS University, Mumbai)
• ⁵ (S.Y.B.B.A Student, ASMSOC NMIMS University, Mumbai)

ABSTRACT-

Agricultural Supply Chain Management has become a topic of much deliberation among the researchers, for it has slowly strengthened its hold on how the supply-demand function of agricultural produce works in the modern setting. SCM entails managing the interactions between the entities in charge of the effective production and supply of agribusiness products from the farm to the consumer in order to consistently satisfy consumer demands for quantity, quality, and price. In actuality, this frequently involves overseeing both horizontal and vertical alliances. Traditionally, the agricultural business has been driven in a colloquial fashion by the wholesalers and they have done so without the supervision of a proper legal framework. The large number of players and long-standing traditional methods have had a negative impact on the efficiency of operations and have exacerbated the already plunging economy. Through our extensive research using tools like Mendeley Cite, VOS Viewer etc., we came to the conclusion that there’s been a dramatic rise in the importance of SCM due to the rising awareness about the environment, food safety concerns and social security etc. However, just a few farmers participate in actually making a difference especially in third-world countries like India. The backward farmers have negligible faith in marketing agreements and are reluctant to enter into them. The existing system still uses outdated supply and procurement procedures. Aspects like the problems with consumer packaging, branding, and the promotion of organic farming towards sustainable agriculture are lacking in the existing supply chain management. Therefore, it’s necessary to encourage farmers to sign production contracts and that requires the participation of both the public and commercial sectors. The formalisation of the concerned rules and regulation is imperative to the development of SCM in these countries. With organisations like WTO breathing down the necks of these farmers and countries like the USA ready to violate the farmers in these countries, there is a strong need to enforce the already existing laws and make new ones to make sure that the entire supply-chain is integrated and works in a nuanced manner and market information is disseminated efficiently so that the application of SCM yields positive results.

KEYWORDS- agriculture; supply chain; operations; design; technology; efficiency; quality;