Exploratory Analysis of Geolocation Data

Exploratory Analysis of Geolocation Data

Shivam Shukla1, Shubhranjan2,                                                                                                                                     Mr. Pitambar Adhikari (Assitant Professor ,IT)

Sanidhya Singh3, Shorya Saini4                                                                                                                                    NIET , Greater Noida U.P

(Information Technology,NIET Greater Noida U.P)

ABSTRACT - This research paper explores the potential of geolocational data through an exploratory analysis. A dataset of geolocational data was obtained from a popular location-based social networking app and preprocessed to ensure it is in a suitable format for analysis. The exploratory analysis revealed that the majority of the users of the social networking app are active during the daytime, with a decrease in activity during the nighttime[1]. The data also showed that the majority of the users tend to congregate in certain areas, with a majority of the data points located in urban areas. These findings have implications for location-based services and advertising, as well as crime prevention and public health, highlighting the potential of geolocational data and the need for further research to fully understand and utilize this data.