Optimizing Business Performance through Human Resource Analytics

Optimizing Business Performance through Human Resource Analytics

Submitted by:- Rakhi Bhati

23GSOB2010385

Under the Guidance of:- Dr. Fatima Qasim Hasan

SCHOOL OF BUSINESS

Program: MBA Dual Specialization Galgotias University, Greater Noida (Uttar Pradesh)

Executive Summary

This research explores the transformative potential of Human Resource (HR) analytics in driving organizational success. HR analytics has emerged as a critical tool that shifts decision-making from intuition-based practices to data-driven strategies. Through a comprehensive analysis, the study highlights the adoption of a three-stage maturity model—descriptive, predictive, and prescriptive analytics—demonstrating how organizations evolve in their use of HR data.

Key components of the research include a detailed literature review showcasing insights from global thought leaders, an exploration of methodological approaches, and real-world applications across various industries such as IT, retail, healthcare, and manufacturing. Primary data was collected through surveys involving 50 corporate professionals, providing quantitative insights into the adoption and effectiveness of HR analytics.

The results indicate that while a significant number of organizations recognize the importance of HR analytics, maturity levels vary, with many still operating at the descriptive stage. Tools like Microsoft Excel, Power BI, and SAP SuccessFactors are widely used. Key HR functions that benefit most include workforce retention, employee engagement, recruitment, and leadership development.

This study concludes that the successful implementation of HR analytics depends on data quality, technological infrastructure, and analytical competencies. When effectively leveraged, HR analytics enhances strategic alignment, improves HR processes, and significantly contributes to overall business performance.