QR Code-Based Digital Menu Application for Restaurants: A Comprehensive Study on Modern Restaurant Technology Integration
M. Shaun Daniel1, Dr. Shikha Tiwari2
1 Postgraduate, Department of Computer Science & Engineering, Amity University Chhattisgarh, Raipur, Chhattisgarh, India
2 Faculty/Mentor, Department of Computer Science & Engineering, Amity University Chhattisgarh, Raipur, Chhattisgarh, India
Abstract - This research paper presents a comprehensive analysis of a QR code-based digital menu application designed to revolutionize restaurant operations and customer experience. The study examines the development, implementation, and impact of our application, which addresses critical challenges in the hospitality industry including operational inefficiencies, hygiene concerns, and the growing demand for contactless dining solutions [1]. The research demonstrates how QR code technology integrated with modern web frameworks can significantly enhance restaurant management while providing valuable insights into customer behaviour and preferences.
Key innovations include the integration of upselling features that recommend additional items to customers based on their browsing patterns, as well as data collection capabilities that allow restaurants to analyse customer preferences. This data-driven approach enables personalized customer interactions, helping businesses tailor their offerings to boost customer satisfaction and retention. The intuitive interface and appealing design further enhance the customer experience, making navigation and ordering straightforward.
Expected outcomes of Our application include improved customer satisfaction, increased average order value through targeted upselling, and valuable insights into customer preferences that help inform future menu offerings. By combining affordability with advanced functionality, Our application aims to provide restaurants with a competitive edge in an increasingly digital dining landscape.
Key Words: QR code menu, digital menu, restaurant technology, contactless ordering, hospitality innovation
